adidas x ComplexCon
@ Kamp Grizzly
Art Direction + Design + Experience Strategy
When adidas showed up at ComplexCon, the team at Kamp pulled together the experience of a lifetime. Exclusive product and merch was abound, with offerings from N.E.R.D., Pusha T, Yohji Yamamoto, Have A Good Time, and more.

The experience extended beyond the booth as well with exclusive prizes hidden in gumball machines throughout the building and hand-trucks of merch theatrically rolled in from across the convention center floor. The event culminated in a raffle of epic proportions with even more exclusive goodies up for grabs.

“adidas Made A Big Splash At ComplexCon With Expo ’17.”

— Kicks on Fire

Agency: Kamp Grizzly
ECD: Dan Portrait, Yogi Hakim
Art Direction: Heather Noddings, Pete Bowhan
Spatial Design: Stefan Beckman Studio, Heather Noddings
Designer: Max Miller, Ashley Marcu
Motion + Video: Cory Otjen, Michael Gibson, Franky Martin
Producers: Stefan Beckman Studio, Taryn Waldman
Client: adidas