OVERVIEW
Additional activations included educational experiences at both the adidas Maker Lab, as well as at the University of Miami. In Wynnwood, we wrapped up the week of events and activations with an art auction & hospitality space so folks could check out the latest in adidas sustainability efforts.
For the 2020 Super Bowl, the crew at Kamp Grizzly pulled together a variety of Adidas experiences and activations — for athletes, entertainers, and Miami locals alike.
At Miami-Edison High School, we installed a sustainable turf football field made of approximately 1.8 million plastic bottles, and then celebrated the grand opening with a 7v7 football tournament for local boys & girls teams.Additional activations included educational experiences at both the adidas Maker Lab, as well as at the University of Miami. In Wynnwood, we wrapped up the week of events and activations with an art auction & hospitality space so folks could check out the latest in adidas sustainability efforts.
COLLABORATORS
EXECUTIVE CREATIVE
Yogi Hakim
CREATIVE DIRECTION
Heather Noddings
TECHNICAL DIRECTION
Nathan Jenkins
SPATIAL DESIGN
Ali Werner
DESIGN
Siobhan Nielson, Max Miller
PHOTOGRAPHY
Kyle Hannon
EXECUTIVE CREATIVE
Yogi Hakim
CREATIVE DIRECTION
Heather Noddings
TECHNICAL DIRECTION
Nathan Jenkins
SPATIAL DESIGN
Ali Werner
DESIGN
Siobhan Nielson, Max Miller
PHOTOGRAPHY
Kyle Hannon
ROLE & RESPONSIBILITIES
Creative Direction
Creative Direction
