OVERVIEW

When releasing El Camino: A Breaking Bad Movie, Netflix needed to pull off some quick turn experiences.

The team pulled off a bi-coastal experience: launching an activation at New York Comic Con, a surprise screening of the film in Los Angeles, as well as the strategy for a nationwide manhunt for Jesse Pinkman. 

👀️ Yeah bitch.
COLLABORATORS

ECD
Dan Portrait

CREATIVE
Heather Noddings, Pete Bowhan, Carlyle Williamson, James Snowbarger, Ben Smith, Matt Taylor

PRODUCTION & ACCOUNT 
Taryn Waldman, Dushane Ramsey
AGENCY
Kamp Grizzly

CLIENT
Netflix

ROLE & RESPONSIBILITIES

Art Direction & Design, Strategy, Experiential Design

“A little bit of New Mexican desert grit dropped into Manhattan.”

— Forbes