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Jordan Formula 23 + AJI All-Star
@ Jordan / Nike
Art Direction
For new silhouette the Formula 23,  Jordan Brand tapped Bronx MC A Boogie Wit Da Hoodie along with athlete Michael Crabtree to showcase the modern lifestyle-inclined sneakers and apparel.










Creative Director: Nick Parkinson
Art Director: Heather Noddings
Photography: Daniel Sannwald
Client: Jordan Brand